We’re reading about Kinect improving literacy in South Africa

Posted by Administrator – March 31, 2011

Not us, but pretty amazing. TechNet reports on use of Kinect to support learning in Lakeside Park Primary in Vryheid, KwaZulu-Natal. Kinect technology has certainly been a game-changer–for Microsoft, for digital experience folk like us, and now for young learners in a small school in South Africa.


James Brolin, Dean Cain get hands on with Vectorform app

Posted by Administrator – March 31, 2011

Vectorform’s work hits the big screen on the high seas! Our digital postcard application for Royal Caribbean made its debut in Royal Reunion, a short film directed by James Brolin, and got prime placement on the Royal Caribbean Ocean View Films site. The Windows 7, multi-touch enabled video postcard creator is featured in the first scene, but keep your eyes peeled for additional cameos from Dean Cain, Shrek, and the director–who plays the family patriarch celebrating a 40th wedding anniversary at sea.
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Vectorform goes on record about NFC with Near Field Communications World

Posted by Lindsay Lamb – March 29, 2011


“Visitors to the recent Sundance Film Festival were able to take part in Pandemic 1.0, a virtual treasure hunt set in a fictional world that brought together NFC phones and tags, social media and a real-world mission control set up to look like a disease-control hub,” Christopher Brown of Near Field Communications World writes about our work on Lance Weiler’s transmedia experience Pandemic 1.0.
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We’re reading “Vectorform Showcases Fiat 500 Brand Experience at SXSW” via B2C

Posted by Administrator – March 22, 2011


South by Southwest wrapping up. The FADER FORT by FIAT coming down. We came, we saw, we conquered Austin, Texas — and have a SXSWi award for the shelf.

Another one for the record books is Renee DeCoskey’s Vectorform Showcases Fiat 500 Brand Experience at SXSW, a great write-up on Business 2 Community complete with images and video.

Filed Under:   Announcements, News, SXSW, Travel | 1 Comment

Support green innovation from Vectorform and others, at the GE ecomagination Challenge

Posted by Administrator – March 22, 2011

We are very pleased to join the ranks in General Electric’s ecomagination challenge, a $200 million innovation experiment where businesses, entrepreneurs, innovators and students share their best ideas on how to improve our energy future… There’s some brilliant stuff going on over there. A solar-panel roadway? External window guards from recycled materials? Drop by and see ideas, work and progress toward a more sustainable future, and let us know what you think about our submisison, A Green Austin (AGA).
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The big digital ticket: Vectorform does The FADER FORT by FIAT

Posted by Administrator – March 19, 2011


Thank you, Austin! We did virtual worlds. A South by Southwest Interactive Award. And as our final act, a mixed media installation at the FADER FORT by FIAT.
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Virtual Colonoscopy Viewer at TechFest, experts weigh in

Posted by Administrator – March 17, 2011

Colon cancer is the third leading cause of cancer related deaths, but the death rate is impacted by the ability to quickly and efficiently screen for polyps before they can develop. The Virtual Colonoscopy (VC) Viewer is a revolutionary collaboration between Microsoft, Intel, Vectorform and Massachusetts General Hospital, winning top honors at RSNA 2010.

Vectorform’s multi-touch user interface allows physicians to view and manipulate a 3D rendering of a patient’s colon. Using software to translate a series of CT scans into a 3D representation, the VC Viewer provides physicians with life-like imagery and seamless navigation using natural gestures including pan, zoom, pinch, traverse and rotate. This Natural User Interface (NUI) solution was highlighted at TechFest 2011, which brings Microsoft researchers and Microsoft product teams together in Redmond, WA for an event where attendees see the innovative technologies emerging from Microsoft’s research efforts.
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Business 2 Community on Foursquare Playground, Vectorform’s busy month

Posted by Administrator – March 17, 2011

“SXSW has been an exciting — albeit busy — time for global design and technology firm Vectorform. Not only did they take home the SXSW Award in Technical Achievement on Tuesday night for their involvement with the AP Timeline Reader, but they’ve also teamed up with some major brand names (think Foursquare, Microsoft, and Fiat’s brand agency, Impatto) to provide users a cutting edge experience.” Renee DeCoskey hits the nail on the head, and goes in-depth on our HTML5 experience, Foursquare Playground, over at Business 2 Community.

Check it out, and while there, we also recommend B2C’s coverage of Foursquare’s growth from six to seven million users, all between January and February of this year. With Foursquare Playground officially open for business, it will be interesting to see what March and April bring.

As for our work with Foursquare, Microsoft and Fiat/Impatto, it is a busy and exciting time. Our next SXSW spotlight hits on a Fiat brand experience, and the continued efforts of the Vectorform squad in Austin, Texas, so stay tuned here.

Filed Under:   Announcements, HTML 5, News, SXSW | 1 Comment

Vectorform wins SXSW Interactive Award for AP Timeline Reader

Posted by Administrator – March 15, 2011

We heard it from our guys on the ground at South by Southwest as they were walking offstage. The AP Timeline Reader created by Vectorform won the SXSW Interactive Award for Technical Achievement.This means our work is officially the digital experience that is “re-inventing and re-defining the technical parameters of our online experience,” according to SXSW.

The HTML5/CSS3 experience is a revolutionary way to visualize, customize, and consume the news. We were anticipating a win, as were our friends over at Business 2 Community, but it is always a great feeling to have an award in-hand. Dominic Espinosa, Vectorform’s man on the ground, picked up the award. Fitting, as he was lead interaction designer on The AP Timeline Reader, and also because he also led the all-new, much-loved Vectorform project Foursquare Playground, which debuted yesterday to celebrate the launch of Internet Explorer 9 . Our entire team is thrilled by the win. “Yea, that’s right, baby!” Espinosa says.

Watch Vectorform’s SXSW teaser video, or check out the great projects from each SXSW award catagory.

We’re proud to be recognized with this award, and delighted to take some time to recognize the amazing work being done by our team. But now its back to work, because the thing about re-invention is that it never, ever stops.


More digital, more video, more Vectorform firepower @ SXSW

Posted by Administrator – March 14, 2011

As you may have heard, The AP Timeline Reader we created in HTML5 for The Associated Press, is up for an award for technical achievement, but we’ve had a few surprises brewing for South By Southwest. Today we will debut Foursquare Playground and turn a social network of text and images into a stylish isometric perspective–to celebrate the release of IE9, and foursquare’s (awesome) new API. Later in the week we will unveil our latest brand experience for the Fiat 500 at the world-famous FADER FORT by FIAT, to let car and music lovers blend brand assets, FADER media, and user generated content into one of the world’s largest vision-based interactive mosaics, using a Kinect sensor and motion sensing technologies with Windows 7.

We’ve got that and more going on at this year’s SXSW, so check back here, or follow us on Twitter — and watch the video below.

Want more information? Request a copy of our press release here.

Filed Under:   News, SXSW, Vectorform, Video | 1 Comment
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