Edward Wrenbeck on Siri and the Value of Privacy

Posted by Administrator – May 23, 2012

Edward Wrenbeck, Vectorform’s Director of Emerging Technology, was recently tapped for insights on Siri’s privacy models. It’s made a huge impression on the web today as IBM banned Siri use on campus for fear of what employee transcripts might reveal.

Privacy was always a big concern for Siri’s developers, says Edward Wrenbeck, the lead developer of the original Siri iPhone app, which was eventually acquired by Apple. And for corporate users, there are even more potential pitfalls. “Just having it known that you’re at a certain customer’s location might be in violation of a non-disclosure agreement,” he says.

But he agrees that many of the issues raised by Apple’s Siri data handling are similar to those that other internet companies face. “I really don’t think it’s something to worry about,” he says. “People are already doing things on these mobile devices. Maybe Siri makes their life a little bit easier, but it’s not exactly opening up a new avenue that wasn’t there before.”

Source: IBM worries iPhone’s Siri has loose lips, CNN

Ed wants to remind readers that to better understand privacy, one needs to understand consumer value. Read more

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