Alison Atwell – October 31, 2013
Pamela Mendoza – September 16, 2013
Pinning down exactly how we can build the best creative culture — the kind that gives our brains the space they need to define the future and design for it — is essential to the people who do the kind of work Vectorform does. Industries that rely on fresh, forward-looking ideas to stay relevant seem to have already started addressing this: Entire office buildings have been demolished and rebuilt in the name of improving work culture, and cities have staked their commerce and tourism on remaking their image based on “innovation culture” (I’m looking at you, San Francisco). But removing obstacles like inflexible work environments and restrictive corporate structures to pave the way for creativity to step in and roll up its sleeves is only half the battle. How do we find the right people for the job?Jeff Jenkins – October 7, 2013
I had the opportunity to attend the conference, An Event Apart in Austin, TX, September 30-October 2nd. There are a lot of web design and development conferences going on all the time, but I was particularly intrigued by the topics and speakers that were slated for this two-day seminar. The topics included; moving the web forward, preparing for generational content, and best practices for handling the wide assortment of devices one needs to design for.
In order to achieve the best possible interface, you need solid user experience design tools. Google Glass is an entirely new interface experience and represents the trends coming in wearable computing. To-date, it’s only available to Glass Explorers, but you don’t need to be one of the lucky ones to start designing for Glass! Vectorform created a Google Glass Design Toolkit built with Adobe Illustrator. It comes complete with Sample Cards, Gestures and App Flows, allowing you to whip out a brilliant app without being crippled by design assets.
Sample Cards: The Glass interface revolves around Cards written in HTML. Their layout is simple. We included various layouts that utilize the grid and the type ramp, allowing you to expedite your app’s design.
Gestures: We created glyphs that represent taps, swipes and head gestures. Understanding gestures in their context can be confusing, especially if you don’t have Glass for testing. The same gesture can generate a different result based on Glass’ current state. I.e. A SWIPE BACK on the temple while in the TIMELINE scrolls through Cards, while a SWIPE BACK on the temple while viewing a WEB PAGE scrolls UP the page. We hope to update this Gesture library as Google adds Glass features.
Horizontal and Vertical App Flow: A storyboard is essential to designing any application. We provided horizontal and vertical versions to suite your needs. We’ve kept the screen display, voice command and gesture separate in the flow.
Download our Google Glass UI/UX Tool Kit for free, click on Pay with a Tweet button below (if you cannot view the pay with a tweet button, please refresh your browser):
Jennifer Tonio – September 6, 2013
In our 2nd edition of our Intern Spotlight we highlight our Marketing Intern Kayla Knitter. Kayla was a great addition to our marketing team! She was always eager to learn more and consistently brought great ideas and energy to each day. We miss her already now that she is back at MSU but we are confident she will do great things in life!
Here is what Kayla wrote about her internship here at Vectorform…Jennifer Tonio – August 16, 2013
Summer is coming to a close which means that some of our All Star Interns will be heading back to school. Over the years we have built up a very strong intern program with over 75% internship to employee ratio. We continue to bring some of the brightest and best to Vectorform and are very proud of all of their accomplishments! Since each one of our interns are such stand-outs they will individually be featured in the Vectorform Intern Spotlight. The first to be featured is our very talented Motion Graphics & Video Production Intern, Austen Scheer. We wish him the best of luck in his senior year of high school at Birmingham Seaholm and can’t thank him enough for all that he has done in these last few months!
Click on the link below to read what Austen had to say about his summer at Vectorform…Kevin Foreman – July 17, 2013
It’s only been 6 years since the original iPhone was released and the smartphone era was born. Since then, our addiction to staying connected to the digital world has increased beyond anyone’s expectations. In nearly any situation, you can find someone staring down at their smartphone sifting through the seemingly endless flow of digital information. Google recognizes this addiction and has created a completely new category of consumer electronics in order to help bridge the gap between our physical and digital worlds. Google Glass, while not the very first wearable computing device, is the first serious attempt at moving beyond the smartphone and into a world where digital information is permanently displayed within your field of vision.
Unsurprisingly, Google Glass has generated an immense amount of hype and curiosity, exaggerated by the fact that it’s nearly impossible to get your hands on a pair. Outside of the last year’s Google I/O developer conference, the only method to acquiring Glass was to participate in Google’s #ifihadglass campaign, in which Google invited everyone in the world to tell Google how they would use Glass. Only 8,000 or so ideas were selected by Google, of which 4 were submitted by Vectorform.
After receiving our 4 pairs of Glass, we’ve been ideating, designing, and developing with them over the last few weeks to see what new types of experiences they enable. In addition, I personally have decided to go “all in” with Glass, wearing the device throughout my entire day to find all of the benefits and drawbacks the device brings with it. Follow me after the break to experience what it’s like to live with Google Glass.Jennifer Tonio – June 20, 2013
With members of our team heading to San Francisco for BUILD next week, our Think Tank has been in high gear predicting what will happen at this year’s event.
A Developers Utopia
“One Kernel to rule them all, one Kernel to define them, one Kernel to bring them all and in the Cloud bind them. In the Land of Redmond…” You can finish the rest in your head (at least, if you’re cool you can). It is an exciting time to be a Windows developer! BUILD is approaching, Xbox One is announced, Windows “Blue” is leaked, Windows Phone is getting it’s next round of devices, Skydrive and Azure have moved from bumpy awkward teens to handsome adulthood, and Microsoft is LISTENING to developers again!
The time is right for a host of announcements that could mean a Developers Utopia – we are just waiting… this year? Next? Microsoft has surely laid the groundwork for this utopia – where I can sit at my PC and in one Visual Studio project create an entire data architecture, web service, pc app, tablet app, phone app, and TV app – and deploy those projects to a single marketplace that even includes hosting for my service.
In this Utopia, my apps operate independently AND communicate harmoniously when needed. They use sensors and unified logic to serve me timely and contextually relevant data together as team. My apps bring together a world of disparateness and hone it to a laser focus that bores a hole in reality and lets me peer through into the future. My prediction for BUILD is that – at BUILD 2030, I’ll be at hackathon with my friends and say “it all started in 2013…” ~ Vito DiMercurio Director of Execution at Vectorform.
Windows Phone Live Tiles
“Most rumors seem to be talking about Windows 8.1, but I am most excited about what is next for Windows Phone. I’m hoping for more customizations through new controls offered to Live Tiles. It would be great to see Microsoft expand on their current offering so developers could create their own solutions. This way, developers would have the ease of using the current infrastructure but empowered to discover new potential with their tiles. Not only would this benefit the developers, but users would see a much larger variety of tiles, allowing them even greater customization of their phone. Expanding on what makes the Windows Phone special is going to be key for the future of the platform.” ~ Rich Geyer, Interactive Developer at Vectorform
“With Toolbox for Windows 8, we pushed the WinRT library to its limits with our multi-window framework. I am really hoping to see new APIs and functionality added to the WinRT library that allows Modern apps to include even more powerful features that integrate deeper into the operating system to better match the capabilities of desktop applications, ” ~ Kevin Foreman, Director of Product Vision at Vectorform.
More Snap Views
“I’m excited to see the (rumored) 50/50 snap view, and hoping they also release an option for horizontally split snap views.” ~Taylor Hanson, Account Manager at Vectorform.
Expand The Grid
“What I would love to see come from Build 2013 is a rethinking of some of the Windows 8 design restrictions, such as the heavy reliance on horizontal navigation. If Windows 8 were to offer new approaches and layouts that optimize the screen real estate, I would expect to see more innovative implementations of their unique features like semantic zoom, edge UI, and live tiles. Now that Microsoft has aggressively defined the grid it’s time to support breaking it. I want to see more immersive experiences that break from the expected grid layout, yet still leverage the organization, simplicity and gesture focused interactions that have helped redefine what a Microsoft experience is.
To date, the folks in Redmond have spent massive efforts providing developers with tools and options to improve their workflow and create simple yet beautiful apps. I would now like Microsoft to open their arms to UX and UI designers, as they have done for developers, and arm us with tools and support to take the foundation of the modern aesthetic, combined with progressive UX elements, and push experiences to utilize the available space and accurate input mechanisms to their fullest potential. Doing so would undoubtedly continue to excel Microsoft forward to not only have consistency in their visual language but innovation and progression in their marketplace. “ ~ Ken Disbennett, Associate Creative Director at Vectorform
“I’m hoping to see some Enterprise-focused sessions at BUILD this year. With the expansion of the snap view functionality in the upcoming release, the flexibility of running standalone and traditional desktop apps increases. If Enterprise level purchasing and market penetration increases, we can expect watch the business/productivity section of the Marketplace start to build momentum.” ~ Jason Richert, Account Manager at Vectorform
“Personally, I think MS is a step ahead of the competition and no one realizes it right now. What they’ve been attempting with the Launch of Windows 8, Xbox One, and Windows Phone is something that Apple and Google haven’t addressed very well yet.
Consistency across platforms – if I’m familiar with one platform, I can transition effortlessly to another. This is a rather important topic right now with the rise of the “Post PC” world. Computers are no longer the beige boxes that sit on your desk. Nearly everyone has a computer over 100 times more powerful in their pocket than what we used to send guys to the moon. Tablet computers and motion control have given rise to a generation of kids who think keyboards are a baby’s toy (http://www.youtube.com/watch?v=KMy1zO8m8sM anyone?).
So my predictions for BUILD this year are towards more of this consistency, and further integration between the platforms. Whoever is the first to find a way to effortlessly share content between all your devices is going to be the winner of this generation. “ ~ Will Hinchman, Research Engineer at Vectorform.
Bold Competitive Claims
“Most of all, I want to see Microsoft compete. During WWDC, Apple didn’t miss an opportunity to take a dig at its competition. Apple’s CEO, Tim Cook, started with statistics around the Mac vs PC business with phrases like “it isn’t even close.” He emphasized satisfaction over size, asserting Windows 8 is “struggling” to even get to 5% on adoption. But it was perhaps Phil Schiller’s defiant language used to introduce the new Mac Pro computer that exemplifies it best, “Can’t innovate anymore, my ass!” Statements like these wrapped with the hyperbole of a conference setting could convince you that Apple’s got it all figured out. But, when you look at the influence Microsoft and Google have had on the new design of iOS 7, you realized that behind these comments, Apple recognizes the innovative thinking Microsoft and others are bringing to the table. And when that happens, we all win.” ~ Trevor Anulewicz, Creative Director at Vectorform
What are your predictions for Build 2013?Jennifer Tonio – May 31, 2013
Vectorform Multi-Platform development experts Vito DiMercurio and Josh Parmenter spoke Friday May 24th to an audience of internal Microsoft Developers at “Dev Days” on the Redmond Campus.
The Developer based discussion centered in real world business cases for developing applications across the digital landscape and focused on enhancements to the Windows phone and tablet offerings – as well as improvements to the popular Visual Studio 2012 IDE.Jennifer Tonio – May 16, 2013
We are pleased to announce that our work with Mackevision and Grabarz & Partner on the the Volkswagen Golf ipad eCatalog Visualizer has been awarded a One Show Interactive Silver Pencil in the Mobile-Durable goods category!
The Golf eCatalog leverages Vectorform’s technology and user experience expertise to create one of the world’s most ambitious iPad applications. The award winning heart of the application is the driving visualizer, which allows the user to use voice or touch commands to change colors and rims and experience the car driving in the selected configuration.
The One Show Interactive Awards are one of the most prestigious worldwide competitions recognizing the year’s best in interactive advertising and digital media. Winners were honored on Friday, May 10th, 2013 in New York City, during Creative Week 2013 a weeklong festival (May 6-10) comprised of exhibitions, experiential installations, conferences and awards ceremonies designed to honor, inspire and connect the creative community.
Click here for more information about the award.Jennifer Tonio – May 2, 2013
We are proud to announce that Vectorfom was honored in the Digital Technology category,at the fourth annual DiSciTech awards, April 18, 2013, at Oakland Community College in Auburn Hills. Patrick Samona, Director of Engagement and Amy Stoddard, Senior Interactive Designer, were there to represent Vectorform and accept the award.
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