Administrator – March 17, 2011
Last month Microsoft released Internet Explorer 9 at SXSW, and partnered with foursquare to launch Foursquare Playground, an experience designed and developed by Vectorform. Foursquare Playground is a virtual world of check-ins, where buildings grow, avatars drop by in real-time, and the mayor’s portrait hangs on every wall. We were thrilled to see Foursquare Playground as the first featured site during the IE9 keynote where Microsoft exec Ari Bixhorn highlighted Foursquare Playground’s use of the HTML5 geolocation capability, Bing Maps integration, and real-time check-in data.
“SXSW has been an exciting — albeit busy — time for global design and technology firm Vectorform. Not only did they take home the SXSW Award in Technical Achievement on Tuesday night for their involvement with the AP Timeline Reader, but they’ve also teamed up with some major brand names (think Foursquare, Microsoft, and Fiat’s brand agency, Impatto) to provide users a cutting edge experience.” Renee DeCoskey hits the nail on the head, and goes in-depth on our HTML5 experience, Foursquare Playground, over at Business 2 Community.
Check it out, and while there, we also recommend B2C’s coverage of Foursquare’s growth from six to seven million users, all between January and February of this year. With Foursquare Playground officially open for business, it will be interesting to see what March and April bring.
As for our work with Foursquare, Microsoft and Fiat/Impatto, it is a busy and exciting time. Our next SXSW spotlight hits on a Fiat brand experience, and the continued efforts of the Vectorform squad in Austin, Texas, so stay tuned here.Administrator – March 15, 2011
We heard it from our guys on the ground at South by Southwest as they were walking offstage. The AP Timeline Reader created by Vectorform won the SXSW Interactive Award for Technical Achievement.This means our work is officially the digital experience that is “re-inventing and re-defining the technical parameters of our online experience,” according to SXSW.
The HTML5/CSS3 experience is a revolutionary way to visualize, customize, and consume the news. We were anticipating a win, as were our friends over at Business 2 Community, but it is always a great feeling to have an award in-hand. Dominic Espinosa, Vectorform’s man on the ground, picked up the award. Fitting, as he was lead interaction designer on The AP Timeline Reader, and also because he also led the all-new, much-loved Vectorform project Foursquare Playground, which debuted yesterday to celebrate the launch of Internet Explorer 9 . Our entire team is thrilled by the win. “Yea, that’s right, baby!” Espinosa says.
We’re proud to be recognized with this award, and delighted to take some time to recognize the amazing work being done by our team. But now its back to work, because the thing about re-invention is that it never, ever stops.
#bestjobever!Administrator – March 14, 2011
As you may have heard, The AP Timeline Reader we created in HTML5 for The Associated Press, is up for an award for technical achievement, but we’ve had a few surprises brewing for South By Southwest. Today we will debut Foursquare Playground and turn a social network of text and images into a stylish isometric perspective–to celebrate the release of IE9, and foursquare’s (awesome) new API. Later in the week we will unveil our latest brand experience for the Fiat 500 at the world-famous FADER FORT by FIAT, to let car and music lovers blend brand assets, FADER media, and user generated content into one of the world’s largest vision-based interactive mosaics, using a Kinect sensor and motion sensing technologies with Windows 7.
We’ve got that and more going on at this year’s SXSW, so check back here, or follow us on Twitter — and watch the video below.
Want more information? Request a copy of our press release here.