Business 2 Community on Foursquare Playground, Vectorform’s busy month

Posted by Administrator – March 17, 2011

“SXSW has been an exciting — albeit busy — time for global design and technology firm Vectorform. Not only did they take home the SXSW Award in Technical Achievement on Tuesday night for their involvement with the AP Timeline Reader, but they’ve also teamed up with some major brand names (think Foursquare, Microsoft, and Fiat’s brand agency, Impatto) to provide users a cutting edge experience.” Renee DeCoskey hits the nail on the head, and goes in-depth on our HTML5 experience, Foursquare Playground, over at Business 2 Community.

Check it out, and while there, we also recommend B2C’s coverage of Foursquare’s growth from six to seven million users, all between January and February of this year. With Foursquare Playground officially open for business, it will be interesting to see what March and April bring.

As for our work with Foursquare, Microsoft and Fiat/Impatto, it is a busy and exciting time. Our next SXSW spotlight hits on a Fiat brand experience, and the continued efforts of the Vectorform squad in Austin, Texas, so stay tuned here.

Filed Under:   Announcements, HTML 5, News, SXSW | 1 Comment

Vectorform wins SXSW Interactive Award for AP Timeline Reader

Posted by Administrator – March 15, 2011

We heard it from our guys on the ground at South by Southwest as they were walking offstage. The AP Timeline Reader created by Vectorform won the SXSW Interactive Award for Technical Achievement.This means our work is officially the digital experience that is “re-inventing and re-defining the technical parameters of our online experience,” according to SXSW.

The HTML5/CSS3 experience is a revolutionary way to visualize, customize, and consume the news. We were anticipating a win, as were our friends over at Business 2 Community, but it is always a great feeling to have an award in-hand. Dominic Espinosa, Vectorform’s man on the ground, picked up the award. Fitting, as he was lead interaction designer on The AP Timeline Reader, and also because he also led the all-new, much-loved Vectorform project Foursquare Playground, which debuted yesterday to celebrate the launch of Internet Explorer 9 . Our entire team is thrilled by the win. “Yea, that’s right, baby!” Espinosa says.

Watch Vectorform’s SXSW teaser video, or check out the great projects from each SXSW award catagory.

We’re proud to be recognized with this award, and delighted to take some time to recognize the amazing work being done by our team. But now its back to work, because the thing about re-invention is that it never, ever stops.


We’re up! AP Timeline Reader gets SXSW Interactive Award nod

Posted by Administrator – March 10, 2011

Vectorform created The AP Timeline Reader in collaboration with The Associated Press and Microsoft. Now the HTML5 site is up for a Technical Achievement Award at South by Southwest, which means our project is one of five recognized as “…re-inventing and re-defining the technical parameters of our online experience.”

How do we go about re-inventing and redefining the technical parameters of online experience? HTML5, CSS3, and pure UX magic. Hear master magician Dominic Espinosa talking about the AP Timeline Reader below, or wander over to Renee DeCoskey’s detailed overview at Business 2 Community. News reading reinvented, and it’s got pictures!

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